Remix Your Best Content Ideas—Like a Hit Song

24 Jun 2025 #writing

If you’re like me, you’ve listened to your favorite songs plenty of times.

Not just often, but over and over, in different versions. A live version during a concert, a studio version with a string quartet, or a duo version with another well-known artist.

If singers do it, why not do the same thing in our content?

A good post can become an email for your newsletter or part of a book chapter. The message stays the same, but presented in a new format for a new audience. And that makes it different.

As Robert Birming put it on Blog Recycling,

Dig up an old post and rewrite it from your current perspective. It’s not cheating, and it’s not copying. It’s growth.

It’s like singers giving a popular song a fresh arrangements, just like we can to our best posts.